I didn’t sell phone cases to my college mates or lemonade from a lemonade stand in my neighbourhood during a festival.

I didn’t dream of becoming an entrepreneur or starting my own business when I was younger and even as a teenager – or being CEO of some large corporation.

I only wanted to work a 9-5, record a few albums and live quietly in some nice house.

Until I made the decision that changed the course of my career completely. 

I gave up all my dad’s businesses after he passed (uh oh). 

Blame it on adolescence or fear. It is what it is. Then the guilt hit me for months and when I was finally able to forgive myself, I made another “shocking decision”.

I decided to become an entrepreneur. 

Then I waent ahead to turn that guilt experience into a commitment to build businesses that reflect the lives we want to lead, not the other way around.

Since then, I’ve:

• Launched and learned from several ventures, discovering that aligned strategies—not cookie-cutter solutions—are the key to sustainable success.

• Embraced my multi-passionate nature, leveraging it to innovate and serve clients with tailored strategies that truly fit their needs.

• Helped entrepreneurs just like you build and scale impactful businesses while preserving their freedom and personal fulfillment.